Business rebrands and refreshes
Rebrand.Rebuild.Grow.
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A few examples
Examples.
The Pizza Garden
Full rebrand for Phill · Morningside, Brisbane
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- Brand Identity
- Website Design
- Menu Design
- Launch
Alter You
Brand and website · alteryouapp.com
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- Brand Identity
- Website Design
- Page Design
- Photography
- Launch
How we see it
Usually it isn't broken.It just needs a revamp.
Most businesses outgrow their branding without noticing. The work gets better every year and the logo, the website and the marketing stay exactly where they were five years ago.
Starting again is rarely the answer. The brand gets tidied up, the website gets rebuilt around what people came there to do, and someone keeps all of it moving.
Design that only looks good is half the job. We came to this from sales, so what we care about is the thirty seconds after someone lands on your page, and whether they call, book or order.
Brightfront is Roxanne Alterio, and you work with her from the first call to the day it goes live. We go through what you want in detail, down to the parts you can picture but can't describe. Then we build it, you see it early, and you say what changes.
What we do
Do it right this time.
Take one service or take all of them. Either way it gets handled and you stop thinking about it.
01Strategy Session
$350 for ninety minutes, redeemable against your project.
- Brand Audit
- Goal Setting
- What to Fix First
- Order of Work
- Budget Planning
- A Plan on Paper
02Branding
- Brand Identity
- Logo Design
- Colour & Type
- Brand Guidelines
- Email Signatures
- Social Templates
- Print & Web Files
03Websites
- Website Design
- Website Refreshes
- Shopify Stores
- Booking & Enquiry Forms
- Copywriting
- Hosting & Care
04Apps
From $10,000, added onto a brand or website build. The real number depends on what the app has to do.
- App Design
- Screens & Onboarding
- App Branding
- App Store Listings
- Launch Pages
- Launch Campaigns
05Social Media
- Social Media Management
- Content Strategy
- Content Creation
- Reels Editing
- Copywriting
- Scheduling
06Google & Meta Ads
- Google Search Ads
- Facebook & Instagram Ads
- Landing Pages
- Campaign Management
- Tracking & Analytics
- Monthly Reporting
07Signage, Print & Billboards
- Business Cards
- Shopfront Signage
- Vehicle Wraps
- Billboards
- Menus & DL Flyers
- Loyalty Cards
- Brochures & Stickers
08Email & Automation
- Email Marketing
- Enquiry Forms
- Automatic Replies
- Follow-Up Sequences
- Newsletters
- Customer Lists
09Real Estate Marketing
- Agency Websites
- EOI Forms
- Property E-Brochures
- Listing Campaigns
- Agent Profiles
- Appraisal Requests
After the launch
Keep it moving.
A rebrand gets you looking right. What keeps the work coming is somebody still there the month after, chasing it. Pick the level that matches where you're at.
Keep it live
For businesses who just want the site looked after and the odd change made.
$350
a month
- Hosting, backups and security
- Up to 5 changes a month
- Google Business Profile kept current
- Text us and it gets done
Keep it moving
For businesses who need something going out every week without having to think about it.
$950
a month
- Everything in Keep it live
- 12 posts and stories a month, written and scheduled
- One content day a quarter
- Seasonal menu or print updates
- A short monthly note on what moved
- A strategy review every quarter, included
Keep it growing
For businesses ready to put money behind it and watch what comes back.
$1,800
a month plus ad spend
- Everything in Keep it moving
- Google and Meta ads, managed
- Landing pages built for each campaign
- Enquiry tracking so you know what paid off
- A call every month to go through the numbers
Month to month, no lock-in. Need one thing only? Build it below and we'll quote it as a one-off.
What it costs
Pricing.
Select what you need for an estimate. The fixed price comes before any work starts, and it doesn't move unless you add to the job.
Your project, from
$0
Prices in Australian dollars, including GST for Australian clients. Half to begin, half on the day you go live. Monthly work is month to month, with no lock-in.
The Brightfront approach
How it works.
Five steps, and about two hours of your time across the whole job.
Discover
We go through the business, the customers, the goals and whatever marketing is running now.
Shape
We set the direction, the scope and the fixed price before anything is built.
Build
Brand, website and words come together under one direction.
Launch
Everything goes live tested, tracked and registered in your name.
Grow
The marketing keeps moving as the business does, with ads and content added when you're ready.
Do I own everything?
Yes, all of it. Domain, designs, words, photos, ad accounts, all in your name. If you walk away it all goes with you.
What if I don't like the first draft?
Tell us what's not working and we'll change it. If the whole direction's wrong, we start again once and don't charge you for it.
Does my business need a rebrand?
Often not. If people already recognise your logo, a refresh of the site and how you present it costs less and does more. We'll tell you that on the first call even though it's the smaller job.
Can't you just do a logo?
We can, and sometimes that really is all it takes. Just know a new logo won't fix a website that's five years behind it. People notice that sort of thing.
What if I don't know what I need yet?
That's what the strategy session is for. Ninety minutes, $350, and you walk away with the plan whether or not you hire us to build it. The first fifteen-minute call is still free, so ask us anything there first.
Do you offer payment plans?
Half to start, half the day you go live. Bigger jobs can be split monthly. Ask on the call.
Are you only in Brisbane?
We're in Brisbane and happy to meet up. Most of the work happens over email and video calls though, so it doesn't much matter where you are.
Ready when you are
Put your best front forward.
Tell us what you sell and who you're trying to reach. We'll tell you straight what would help and what wouldn't. We love these calls, and it costs you nothing to have one.